Required Format:
Estimate about 24+ pages
12-point font
1.5 line spacing
Expecting numerous tables and figures
Raw data does not count
Objective:
Utilize the tools and framework to identify, describe, analyze and draw conclusions on a particular industry or sub-industry (strategic group).
Company list should be 3 companies (In technology industry, for example Apple, Huawei and Amazon)
Focus on an industry or if the industry is too broad a strategic group / sub-segment of the industry
Choose one of these companies to be a benchmark company.
All applicants go through a series of tests that check their level of English and knowledge of formatting styles. The applicant is also required to present a sample of writing to the Evaluation Department. If you wish to find out more about the procedure, check out the whole process.