Approaching the Everyday Argument
Instructions:
This week your goal is to put an academic argument to real use as you create a persuasive text for a real-world audience outside of the university setting.  Your purpose statement will explain how you considered the audience and purpose when making decisions about your everyday argument.

Part One: The Visual Argument

Create your own visual argument by completing the following:

Create a one-page public advocacy poster that targets a specific audience with a message about your issue. The message will clearly give your audience a sense of what to do after viewing your poster.  You will use a combination of words and images to persuade your audience to accept your message.

Not interested in creating a ‘poster?’  Try another type of medium that might more effectively spread your message to the person/people who can do something about your issue.  Consider alternative types of texts such as a PowerPoint presentation, a petition statement and letter, social media pages, a series of memes, a website, a YouTube video, a podcast, a song, etc.  As long as it is your own creation, any medium is welcome.

Part Two: Purpose Statement

For your purpose statement, provide a written response to the following:
Who is your audience for the everyday argument?
Why is the type of argument you chose the most effective way to reach that audience?
What is your main claim?  In other words, what do you want your audience to do?
How do you appeal to the audiences emotions?
How do you establish credibility with your audience?
Please be sure to validate your opinions and ideas with citations and references in APA format.

Estimated time to complete: 2 hours

This topic is valued at 40 points. Please review post and response expectations. Please review the rubric to ensure that your response meets criteria.