Secions to be included in the assignment
1-Situation analysys ans critical strategic evaluation of current online (and offline )marketing activities
2-Specification of two digital marketing objectives
3-Online segmentation, targeting and positioninng strategy
4)
Descripton and justification of the digital marketing tactics used .
Proof of campaign execution and concrete examples of the digital marketing tools and tactics utilised
5-Campaign performance, budgets ans KPIs
All applicants go through a series of tests that check their level of English and knowledge of formatting styles. The applicant is also required to present a sample of writing to the Evaluation Department. If you wish to find out more about the procedure, check out the whole process.